Artificial Intelligence has become a strategic tool in contemporary industrial design processes, influencing product conception, system optimization, and data-driven decision-making. This course offers academic and applied training in the use of AI technologies in the design and development of industrial products.

Objectives

– Understand what AI is and how it is applied to industrial design

– Explore AI tools for ideation, form, materials, and processes

– Develop critical judgment about the use of AI in design

– Apply AI as a creative and technical support tool

Content

– Introduction to AI in industrial design: what is AI, difference between machine learning and generative AI, and evolution of industrial design with digital tools.

– AI for ideation and concept: idea generation with AI, prompting for industrial design, moodboards and concept art with AI.

– Form, style and product language:generative AI, styles, trends and brand DNA.

– AI, ergonomics and functionality: AI in use and ergonomics simulation, analysis and limitations.

– Materials, sustainability and production: optimization of production processes and sustainable design assisted by AI.

– Final project: future of the industrial designer, legal and professional aspects, and integration of AI in the design process.

More information: Course AI Industrial Design