Information session | Bringing AI closer to the region. Innovating in the mountain economy

  • Artificial intelligence
  • Monday, 26 October 2026 11:00 - 13:30
  • Free

Artificial intelligence and advanced digital technologies offer new opportunities to address some of the specific challenges faced by economic activities in mountain areas.

The session “Bringing AI closer to the region. Innovating in the mountain economy” will provide a practical overview of the opportunities that AI can create in areas such as construction, outdoor activities, and hospitality. Attendees will discover real-world AI applications and solutions aimed at addressing challenges such as seasonality and service management, as well as available resources and funding opportunities to start testing and adopting these technologies.

Session programme

  • 11:00 am – Welcome
    • Oriol Sala, Councillor for Innovation at the Conselh Generau d’Aran
    • Guillem Piris, Head of Innovation at the Conselh Generau d’Aran
  • 11:10 am – Presentation of the Catalunya AI 2030 Strategy
    • Meritxell Granger, Head of the Digital Sector Promotion Area, Government of Catalonia
  • 11:20 am – How to make AI profitable for your business
    • Núria Masip, Business and AI Consultant for SMEs and Self-Employed Professionals
  • 11:45 am – Services, funding opportunities and successful examples for testing and adopting AI in your company
    • Pau Pamplona, Ecosystem Manager at DIH4CAT
  • 12:05 pm – Presentation of AI-based solutions applied to business
    • Dani Gavaldà, Co-founder and CEO of LUEIRA
    • David Santana, Co-founder of DIIPAI
    • Joan de Santiago, AI Advisor at Invelon

Moderated by Tània Carrobé, Director of Analític Lleida

  • 1:00 pm – Networking session
  • 1:30 pm – End of the session